For COMEDY CLUBS

Sell More Tickets With Meta Ads

The proven ad system Comedy Clubs use to sell more tickets

What This Is

This is a done-for-you ad system for comedy clubs.

Each campaign runs for about 10-14 days, uses $200–$300 in ad spend, and is built to:

- Build local awareness for your headliner

- Attract new fans within 25 miles of your club

- Turn reels into real ticket sales

I handle the whole thing: strategy, copy, targeting, setup, optimization.

You provide the headliner and the reels - I turn it into a packed room.

And it all runs from your ad account, so you keep the pixel data, the audience, and the followers we pick up along the way.

The Warm Up System

Cold Reels

We run the headliner’s best clips to brand-new people near your venue to grab attention and spark interest.

First laugh, first touch.

Warm Reels

We retarget everyone who watched or engaged and show them more clips to build familiarity before the pitch.

More laughs, more interest.

Ticket Sales

Once they’re warmed up, we run ticket ads directly to the most engaged viewers.

Ready fans, easy sales.

What You Get With The Warm Up System

This isn’t just “boosting a post.”

It’s a complete, done-for-you campaign built to put butts in seats and grow your local audience for upcoming shows.

Locals Seeing the Comic Before the Show: We run the act’s best stand-up reels to people near your venue - even if they’ve never heard of them. Then we follow up with ticket ads to the ones who engaged.
They laugh now. They buy later.
Ticket Ads That Convert: We write and build the actual ticket ads - not fluff content, but clips and creatives that drive clicks.
By the time someone sees your offer, they’re already warmed up.
Partnership Ads That Multiply Reach: We run ads from the comic’s Instagram or Facebook profile - not just yours.
This way, we get access to their audience and boost your show’s credibility.
Double the reach. Double the trust.
More Locals on Your Radar: Each campaign adds thousands of locals to your Meta audiences, based on actual engagement.
You’re not starting from scratch next time.

Want me to run this play for you?

✅ Who This Is For

Comedy clubs that book headliners

Willing to invest $200–$300 per show in ads

Want to grow their local audience every show

Focused on long-term fanbase growth, not just one-night sales

Prefer done-for-you campaigns run by a pro

If putting people in seats makes you more money - this is built for you.

❌ Who This Is NOT For

Clubs only running showcase or open mic nights

Not ready to invest in audience growth

More focused on vanity views than real fans

No headliner show booked in the next 2–4 weeks

Hoping a viral clip will magically sell out the room

Feel like a fit?

Real Campaign Results

Here’s a look inside the Meta Ads Manager from a recent campaign using the Warm Up System.

This was for Tommy Brennan (@somekidtommy), a comic with around 90k total followers on Instagram, but had less than 5k in the "Warm Audience" pool around the venue.

$320 budget. $150 for engagement, and $170 for ticket sales.

59 "Add To Carts". Fans that at least considered buying.

$540 in revenue attributed to the ads. 10 purchases (20 tickets)

7,000 video plays at 95% - real fans watching full clips.

This was a first-time run with a fresh pixel - no prior purchases or dialed-in optimizations. Just a solid clip and a smart local warm-up.

This is what it looks like when the right clips hit the right local audience.

Here's what Tommy had to say after the campaign...

"Nick is easy to work with and extremely knowledgeable on these ad campaigns.

We saw results pretty quickly on the first campaign we did together and I'm learning a lot about how to get in front of my different markets.

Highly recommend working with The Warm Up Guys."
- Tommy Brennan

Here's what another comic had to say...

"Nick was a pleasure to work with. Diligent, reliable, and creative in reaching new audiences.

He was able to pull in people to my shows who otherwise never would have heard of me. And now they’re fans.

I recommend The Warm Up Guys to anyone."

- Adam Cayton-Holland

Want results like this?

FAQs

How “done-for-you” is this, really?

You don’t need to run ads, write copy, or even touch Ads Manager.

I handle all the strategy, setup, and daily optimization.

You might just need to send over a poster or clip. That’s it.

You stay focused on the show. I’ll fill the seats.

Why do you run it from my ad account?

Because you should own the audience - not me.

When we run from your Meta ad account, you keep the followers, pixel data, and email retargeting power for future shows.

You stay in full control and can remove me anytime.

I’m just here to help you win.

What's the investment?

Most clubs spend $200–$300 in ad budget per show.

That gets you 10–14 days of targeted video views, retargeting, and ticket ads - all within 25 miles of your venue.

We’ll cover everything else on the call.

What kind of results should I expect?

Every $200 in ad spend brings:

- Thousands of local video views

- Dozens of people clicking through to buy tickets

These aren’t just views - they’re qualified fans who’ve already watched clips and are ready to buy.

As a benchmark, we aim for a 2x Return on Ad Spend (ROAS) at a minimum.

When should I run this?

2–3 weeks before showtime is ideal.

That gives us time to prep your campaign and run a clean 10–14 day warm-up.

Can’t I just boost a post?

You could. But boosting is a blunt tool.

I use Meta Ads Manager to:

- Target locals within 25 miles

- Sequence your ads based on engagement

- Track real conversions, not vanity metrics

Same clips, smarter strategy. Better results.

Ready to get started?

About Me

Hey, I’m Nick Gibson.

I build ad campaigns that help comedy clubs and comics sell more tickets and grow a loyal local audience, without wasting time or money on guesswork.

I’m not from the comedy world originally. I’m a long-time fan (based in Australia) who saw too many brilliant shows with empty seats.

My background’s in AI, automation, and paid traffic, mostly for online coaches. It worked, but the space started to feel… off. Low trust, big promises, not enough substance.

I was already looking for a way out when I went to a comedy show in Bondi. It was genius. And the room should’ve been packed. But it wasn’t.

That’s when it clicked: This isn’t a talent problem - it’s a distribution one. And I actually knew how to fix that.

It just made sense. I was already a comedy nerd. I already spent half my downtime watching stand-up clips on Instagram.

Now I run plug-and-play Meta ad campaigns built around your clips, your account, and your audience.

You focus on the stage. I’ll handle the clicks.